Business Momentum- How to start 2020 on the right foot.
Today is November 1, 2019, this means there are only 61 days left in 2019! When you hear that, you probably have one of two reactions, either “thank goodness, this year kicked my butt and I’m ready to start fresh,” or “oh no, I haven’t hit all my 2019 goals yet!”
New Years Day means fresh beginnings and new adventures, but the preparations you make today through November and December will make the difference in how you start 2020. You can’t wake up 1/1/20 and expect everything to suddenly be different. Success is not about luck. It is about strategic planning. Let’s talk about three steps you need to complete to get on track for 2020! #momentum
- Review– Check your 2019 company goals, did you hit your sales goals last year? Did your company grow? Did you reach new people and hear their stories while telling your own? Where did you spend your ad dollars? Did you review the monthly analytics of your website, social media and all digital content? Did you post on social media as much as you should? Did you create engaging and helpful content for potential customers to see you as a leader in your industry? Did you attend those events and build new relationships in the way you should? What stood in your way of you completing your goals? Was it time, energy, knowledge?
- Set Goals– Now that you’ve evaluated your 2019 goals, it’s time to look to the future and your 2020 goals. There are many different formats for goal setting but my favorite way to do this is to create a web, just like those pre-outlines we used to create in school. I write my name in the center of a piece of paper with a circle around it and draw lines to other circles that say personal, family, business and faith. The reason I do this as a web is so I can easily draw a line to things that go to both. For example, an actual goal of mine in 2020 is to continue learning more about psychology. That fits under a personal goal as well as a business goal, so a line goes to both of those.I leave enough room in each circle to write specifically how I plan on reaching each goal I’ve set. For example, one of my goals is to grow my business by 50% in 2020. Notice I didn’t just write “grow my business.” It is vitally important to set concrete goals; I cannot stress this enough. I have the exact steps I will take to reach that 50% mark written down on my web. This is my way of holding myself accountable for what I want to achieve. The only way I will not reach my goal is if I ignore the plan I have set for myself and my team. Every step is a single piece of a larger plan, without these steps I have no plan and my goals become nothing more than words on a sheet of paper.
- Prepare– Now is the time to act. Halloween is over which means the holiday season is in full swing. 2020 is only a couple of months away and that means November 1st through November 20th is really the best time to prepare for the new year. Have you thought about how potential clients will find you in 2020 or better yet; how you want them to see your business when they do? This is where Tallent Co. steps in. We want to help you have clients lined up to start January 1st and here is how we can help make that happen.
-How to Find Your 2020 Clients: November 17th, 1-3 pm. $95 per person, spaces limited.
You will bring your 2020 business goals to the table via a worksheet we provide you ahead of time. We will help you define where your potential clients are and creative ways for you to reach them both interpersonally and digitally. We guarantee you will walk away with at least three solid strategies that will grow your business in 2020 or we will completely refund your payment.
Individual sessions are offered for $200. Sessions include a custom business strategy created exclusively for you and your business. Email email@example.com to schedule individual sessions.
-Social Media Tune-Up: $250
This is a great package for business owners that want to make sure their social media outlets are foundationally successful.
-Review of up to 5 social media accounts.
-Updating information, pictures, about sections, services and more to make your social pages intriguing and customer friendly.
-It can also be used to create additional social media pages.
Logo Refresh: $500
Has it been on your mind to update your logo? Perhaps you have one that is years old and hasn’t kept up with the times. Or perhaps you’ve had an idea in your head that you just can’t get to paper (or digital.) We can help!
-Tallent Co. meets with you to understand your brand and vision so we can correctly help you portray that within your logo.
-Tallent Co. provides you with three hand-sketched graphic designs for you to review. The client will choose one design to move forward with. From there, the client is guaranteed up to three rounds of edits.
-The final product is given to you in multiple different formats and includes a best practices worksheet for how to announce your new logo!
-6 or 12 Month Content Calendar: 6 months $1250, 12 months $2000
For the DIY business owner that wants engaging content and feels comfortable posting to their own accounts.
-Tallent Co. will provide you with 6 or 12 months of custom content geared toward your target audience.
-Includes a calendar filled with social media graphics, engaging text, and a social media best practices worksheet.
Are you prepared for 2020 to be your best year yet? Are you going to take the next two months and set yourself up for extraordinary success? If so, we want to hear what you are doing! Add a comment below to inspire yourself and other business owners! Our company is only successful when our clients are successful so if you are interested in growing your audience, your business and your profits in 2020, let’s start a conversation. Email me at firstname.lastname@example.org because I’d love to talk to you about how you can achieve your business goals.